TIPS & BEST PRACTICES

Why Use Characters In Your Explainer Video?

If you’ve started the process of creating an animated explainer video, your head is probably spinning! You may be asking yourself things like… What is my main message?  How should I convey it?  What will resonate with my audience? Which style of animation converts best? These are all great questions!

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Writing a Good Explainer Video Script

When it comes to marketing, story is king! No matter how flashy your animation, amazing your colors, and revolutionary your design, if the story isn’t on point, no one will care. That’s exactly why, here at Jump Start Video, we start every project with a story. Many people often think

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Utilizing Explainer Videos for Thought-Leadership Content

Have you heard the term “thought-leadership” before? Marketing Insider Group describes thought leadership as: “A type of content marketing where you tap into the talent, experience, and passion inside your business, or from your community, to consistently answer the biggest questions on the minds of  your target audience on a

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Why You Need An Explainer Video On Your Homepage

Building a great website and homepage is no easy task. You probably spent a lot of time, and possibly money on creating a beautiful and interesting website. But the even more difficult task is attracting AND keeping visitors long enough to actually convert them. If you’re struggling to engage your

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Creating Great Facebook Video Ads

Did you know that 68% of Americans use Facebook? We’re talking well over half of our country’s population is scrolling, liking and sharing on a regular basis. Facebook is a landscape that businesses and organizations need to take advantage of, especially when it comes to running video ads.  In our

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Create Amazing Tutorial Videos with Motion Graphics

It’s reported that 71% of people watch more video right now than they even did a year ago, proving that video content is growing dramatically every single day. Tutorial videos aren’t a new concept, but continue to be an incredible way to leverage video content for viewership (55% of people

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What Are Your Customers Looking For in a Video?

“Give the people what they want!” This common saying great advice when it comes to marketing. When it comes to video marketing, you want to give your potential customers what they’re looking for quickly. Your goal should be to put an end to your customers search because they found YOU

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Key Components of an Effective Explainer Video

Animated explainer videos can be used for a lot of different purposes and can tell many, distinct stories. Maybe you’re hoping to promote a specific product, explain a new idea, or make your customers aware of changes to your business. This is by no means an exhaustive list of the ways

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Top Animated Video Mistakes

At Jumpstart Video, we’ve been making animated explainer videos for over a decade. This means we’ve seen a ton of awesome videos and successful outcomes as well as some mistakes along the way that have kept videos from reaching their full potential. So, in this article, we’re going to talk

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The Benefits of Affordable Explainer Videos

If you’re considering an explainer video, you’ve probably started shopping around, trying to find the right provider and fit for your business or organization. As you’ve been looking around, you may have noticed that there are quite a few different price points ranging from very affordable to extremely expensive. So,

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Why Video Has Taken Over the Internet

Pull up your social media app of choice. Take a quick scroll. What do you see? Video, after video after video? Why is that? Why has video completely taken over the internet? While there are many reasons for this – which we’ll discuss in this post – one of the

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How to make sure your explainer video converts

Creating an explainer video is not just a great marketing tool, but a way to actually convert potential customers into real sales. But, not all explainer videos are created equal or convert to actual sales. But, have no fear! We’ve got the keys to success and ways to ensure that

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Why choose a US-based explainer video company?

When you decide to invest in a new communication or marketing avenue for your business, it can be a little nerve wracking on choosing not only the product and potential quality, but also the kind of company you want to do business with. You’re going to invest hard earned money

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How to create an affordable animated video to drive new leads!

So, you’re ready to take your digital marketing efforts to the next level, and you want to start with an affordable animated video. Great idea! You probably already know that animated videos drive new leads, but you might not know where to start. Or maybe you’re worried that a custom video won’t fit your budget. We can help!

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How can video explainers benefit your company?

You’ve probably seen whiteboard videos, video explainers, or other types of animated videos being used more and more in the marketing space over the past few years. Why is that? Why are marketers using more video than ever before and how can your company benefit from some of these same strategies? Read on!

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How to create a successful explainer video

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Today, we want to tackle the question, “How do we create a successful explainer video?” This is something that we know how to do internally, but we want to make sure that you understand these important factors as well…

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